Theme: Banks and Banking Services I
Session: A1 Date: 11-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Humaira Asad Session Co-Chair: Yasir Ashraf Moderator: Rana Muhammad Iqbal |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF001 | Dr. Muzammil Khurshid
Resham Iftikhar |
Determinants Affecting Capital Structure of Islamic Banks: An Evidence from SAARC and MENA Countries |
2 | LF006 | Farhan Mirza
Sohail Younus Sarina Sherazi |
Do brand management influence Consumer Purchase Decision? A Study from Pakistan Banking Sector |
3 | LF007 | Abid Hussain
Dr. Rizwan Qaiser Danish Dr. Mubbsher Munawar Khan Dr. Muqqadas Rehman |
An Empirical Investigation of Service Quality and Usage of Mobile Devices in Predicting Relative Advantage of Mobile Banking |
4 | LA042 | Shahzadi Anwar | Impact of knowledge management capabilities on organization performance with Mediating role of organizational trust: A study of banking sector of Pakistan |
5 | LA048 | Zohala Zaryab
Yasir Ashraf |
What Determines Net Interest Margin of Commercial Banks in Pakistan? |
Theme: Business Ethics, Governance and Public Policy
Session: A2 Date: 11-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Yamina Salman Session Co-Chair: Dr. Tehmina Fiaz Qazi Moderator: Nida Jahangir |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA010 | Ibrar Mansoor
Dr. Muqqadas Rehman |
The Effects of Market Orientation and Sales Manager Control on Salesperson Outcome Performance Through Parallel Mediation Approach: Empirical Evidence from Pharmaceuticals Industry |
2 | LA027 | Rabia Naseem
Rizwana Hameed |
Female leadership in the post-colonial context of Pakistan |
3 | LA038 | Usman Ali | Analysis of Governance Mechanisms, Accounting Conservatism and Its Impact on Corporate Financial Performance |
4 | LA054 | Hafsa Hamid Gill
Kanwal Iqbal Khan Abdul Wahab Syed Khurram Abbas Sherazi |
Studying the Influence of Post Adoptive Perceptions of Customers on FinTech Continuance |
5 | LA065 | Muhammad Tabassum Iqbal
Dr. Muhammad Ali Asadullah |
Moral and Work related aspects of Prosocial rule breaking behavior |
6 | LF110 | Khalid Hussain
Khalid Mahmood Ishfaq Ahmed Muhammad Aamir |
Exploring the Causes, Impacts, and Treatments of Upward Workplace Bullying: A Qualitative Perspective |
Theme: Creativity, Innovation and Entrepreneurial Ventures I
Session: A3 Date: 11-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Fouzia Hadi Ali Session Co-Chair: Dr. Ashfaq Ahmed Moderator: M. Musarrat Nawaz |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF046 | Kanza Iqbal | Family member characteristics and their strategic choices: An empirical investigation into family-owned businesses and entrepreneurial orientation |
2 | LF089 | Nosheen Pervaiz Awan
Dr Rizwan Qaiser Danish Dr Tamina Faiz Dr Farooq Anwar Bajwa Sehrish Hussain |
Impact of Work Curiosity
on the Creative Performance of the employee: Evidence from educational sector of Pakistan |
3 | LA097 | Nighat Naeem
Dr. Muqqadas Rehman |
Exploring Innovations shaped for Non-Affluent Customers: A Perspective of Entrepreneurs Working in Incubation Centers of Pakistan |
4 | LA109 | Saba Munir | Impact of transformational leadership on organizational Innovativeness: a mediation of knowledge sharing behavior |
5 | LA108 | Asbah Shujaat | Transformational Leadership and Followers’ Creativity: Role of Creative Self-Efficacy and Cultural Factors |
Theme: Business Models, E-Business and E-Commerce
Session: A4 Date: 11-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Zeshan Ahmer Session Co-Chair: Mudassir Latif Rawn Moderator: Uzair Shahid |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA004 | Hafiz Ahmed Ullah
Dr. Ashfaq Ahmad Dr. Rizwan Qaiser Danish Waqas Baig Tahir Mahmood |
Taxpayers’ Perceptions Towards E-Filing System Application: A Mediation Mechanism |
2 | LA022 | Abid Hussain
Dr. Rizwan Qaiser Danish |
An Empirical Investigation of Performance Expectancy and Effort Expectancy in predicting Adaptive Performance: A Serial Mediation Model |
3 | LA023 | Rabia Azhar | An explorative Research Contemplating the Concept of Industry 4.0 in Pakistan |
4 | LA026 | Dr. Rizwan Qaiser Danish
Qalb E Abbas Ayesha Imtiaz |
Impact of E-marketing Practices on the Sales of SMEs through Moderation of Business Intelligence Gathering |
5 | FF044 | Muhammad Aftab
Dr Abdul Aziz bin Abdullah |
Middle Management Perspective for ISO IMS ADOPTION (QMS 9001:2008, EMS 14001: 2004, AND OHSAS 18001: 2007) And Its Impact on Consumer Purchase Intention: Case Study Of “Engro Foods Sahwial”. |
6 | LA104 | Mahtab Ahmad
Dr. Muqqadas Rehman |
Exploring Online Consumers Experiences of Value Co-Creation Facilitated by Digital Content Marketing in Pakistan |
Theme: Organizational Behavior I
Session: A5 Date: 11-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Talat Islam Session Co-Chair: Tahira Nisar Moderator: Azeem Mirza |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA005 | H. Kinza Naveed | Workplace Ostracism and Deviant Behavior: Investigating the association of Organizational Commitment as a mediator and Abusive Supervision as moderator |
2 | LA011 | Sohail Younus
Dr. Rizwan Qaiser Danish Dr. Muqqadas Rehman |
An empirical investigation of Destructive Leadership and Counterproductive Work Behavior: Evidence from Tanner Sector of Pakistan |
3 | LF014 | Shaista Jabeen
Dr. Muqqadas Rehman Dr. Rizwan Qaiser Danish |
Impact of Structural Empowerment and Employee Engagement on Adaptive Performance: A Mediating Role of Knowledge Hoarding |
4 | LF017 | Qirat Amna | Workplace incivility and outcomes in the organization: testing the mediating role of
emotional exhaustion |
5 | LA123 | Dur e Shahwar Slamat
Dr Talat Islam |
The Influencing Role of Big-Five Personalities on Financial Anxiety through the mediation of Financial Self-Efficacy |
Theme: Leadership I
Session: A6 Date: 11-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Sania Zahra Malik Session Co-Chair: Dr. M. Siddique Moderator: Umer Maqbool |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA002 | Waqas Baig
Dr. Rizwan Qaiser Danish Hafiz Ahmed Ullah Muddasar Iftikhar Rabia Ikram Tahir Mahmood |
Ethical Climate and Behavioral Integrity: What determines Ethical Leadership under Political Mentoring? |
2 | LA105 | Samreez Safdar
Dr. Ishfaq Ahmed |
Impact of Despotic Leadership on Employees’ Psychological Well-Being: A Sequential Mediation Model
|
3 | LA119 | Sehrish Amin
Dr. Ahmad Usman |
The Effect of Academic Leadership on Psychological Well-Being of Higher Education Teachers in Pakistan: The Mediating Role of Employee Engagement |
4 | LF070 | Muhammad Salman
Dr Ishfaq Ahmed Hafiz Fawad Ali Sarmad Ejaz |
The Impact of Ethical Leadership on Sustainable Employee Performance: Mediating Role of Green HRM and Moderating Role of Green Life Style
|
5 | LA082 | Zeeshan Shafiq
Zeshan Ahmer |
Green Climate Mediates the Impact of Environmentally-specific Servant Leadership on Individual Green Performance: Moderating Role of Perceived Corporate Social Responsibility |
Theme: Economic Growth and Performance I
Session: B2 Date: 11-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Mumtaz Anwar Ch. Session Co-Chair: Qudsia Naseer Moderator: Kinza Mustafa |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA050 | Muhammad Bilal Khan
Yasir Ashraf |
Economic Value Added or Traditional Performance Measures? Which Explains Shareholders’ Value Better in Pakistani Sugar Industry |
2 | LA067 | Muhammad Azeem
Dr. Shrafat Ali Sair |
Tendency to Pay Dividend and Determinants of Dividend Payout Policy: Evidence from Textile Sector of Pakistan. |
3 | FA073 | Sabra Munir
Siti Zaleha Abdul Rasid Farrukh Jamil |
Impact of knowledge sharing behavior on perceived performance of big 4 and non-big 4 audit firms in Pakistan moderating role of organizational culture |
4 | LA101 | Ghania Nisar
Naseem Bukhari |
Causality between FDI and FMD in SCO region |
Theme: Behavioral Finance
Session: B4 Date: 11-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Naseem Bukhari Session Co-Chair: Yasir Ashraf Moderator: Hafsa Bashir |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF025 | Syeda Fizza Abbas
Anam Toqeer Ramsha Basharat |
An Empirical Investigation of Investor’s Behavioral Biases on Investing Decisions and Investment Performance: Evidence from the Investment Sector of Pakistan |
2 | LA030 | Saba Ijaz | Analyzing the Impact of Financial Literacy on Financial Inclusion: A Comparative Study of Business and Non-Business Education |
3 | LA039 | MehakYaqoob | Impact of psychological biases on investor’s decision-making behavior: The Mediated Moderation of Risk Perception and Financial Literacy |
4 | LA062 | Laila Imtiaz | Impact of Behavioral Biases on Financial Satisfaction of Investor |
5 | LF087 | Labiba Sheikh
Ayesha Asif |
Impact of Psychological Factors on Investment Decision Making: The Mediating Role of Representative Bias and Availability Bias |
6 | LA106 | Habib-Ullah
Dr. Muhammad Usman |
Explaining the Nexus of Factors Causing the Low Participation of Women in Stock Market of Pakistan |
Theme: Organizational Behavior II
Session: B5 Date: 11-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Saadia Farooq Session Co-Chair: Dr. Ishtiaq Ishaq Moderator: Zeeshan Ahmed |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF028 | Rabia Naseem
Quratulain Akhtar Rizwana Hameed |
The impact of Emotional Intelligence on Organizational Commitment and Work-Life Balance with the mediation of Life Satisfaction |
2 | LF029 | Sobia Naseem
Rabia Naseem |
The Experience of Spiritual Intelligence in Brida by Paulo Coelho |
3 | LA040 | Ayesha Malik
Dr. Ali Asadullah |
Mediating role of Work Volition between Predictive Workforce Analytics and Occupational Well-being |
4 | LA045 | Maida Masood | Personality and Job Burnout |
Theme: Leadership II
Session: B6 Date: 11-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Rizwan Qaiser Danish Session Co-Chair: Dr. Yasin Munir Moderator: Sania Saeed |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA036 | Muhammad Saeed Ahmad | Impact of employees’ perceptions of despotic leadership on employees’ innovative behavior with mediating role of employees’ career satisfaction and moderating role of employees’ psychological empowerment. |
2 | LA063 | Asvir Naveed
Dr. Rizwan Qaiser Danish |
Relating Ambidextrous Leadership to Innovation Through Serial Mediation and Moderation: A Multi-Level Study of ICTs in Pakistan |
3 | LA079 | Sabina Javed
Zeshan Ahmer |
Investigating the Impact of Servant Leadership on Turnover Intention in The Services Sector of Pakistan: A Moderated Mediation Model |
4 | L086 | Maria Naseer
Zeshan Ahmer |
Examining the Effects of Ethical Leadership on Employee citizenship behavior: The role of organizational Commitment as mediator and organizational identification as moderator |
5 | LA124 | Mula Nazar Khan
Dr Ishfaq Ahmed |
The impact of despotic leadership on emotional exhaustion: mediating role of dehumanization and moderating role of core self-evaluation |
Theme: Social Media and Digitization I
Session: C1 Date: 12-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Muqqadas Rehman Session Co-Chair: Dr. Talat Islam Moderator: Rabia Azhar |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF013 | Muhammad Hasnain
Dr. Muqqadas Rehman Rizwan Qaiser Danish |
The Behavior of Digitalized Corporations towards Online Portals in the context of Price Fairness and Customer Perceived Quality |
2 | LA018 | Dr. Rizwan Qaiser Danish
Muhammad Shafique |
Impact of Cultural tourism benefits and Social media marketing on Attitudes toward aboriginal culture through tourism Education |
3 | LF064 | Dr. Rizwan Qaiser Danish
Yasir AllahDin Waqas Shakir |
Consumer Participation With Brands and Loyalty: A Social Commerce Perspective |
4 | LA066 | Irsa Mehboob
Dr. Mubbsher Munawar Khan Dr. Shrafat Ali Sair |
Consumer’s Insight on Social Media and Purchase Intention: Social Networking, Community Engagement, Brand Use and Impression management as Antecedents of Brand Loyalty |
5 | LF069 | Mehak Sameer
Dr. Shrafat Ali Sair Dr. Abdul Sami |
Impact of Luxury Fashion Brand’s Social Media Marketing on Customer Relationship and Purchase Intention |
Theme: Food Technology and Nutritious Trends
Session: C2 Date: 12-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Usman Yousaf Session Co-Chair: Dr. Ahmed Usman Moderator: Abid Hussain |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA032 | Faheem Akram
Dr. Ishfaq Ahmad Abdul Majeed Dr. Rizwan Qaiser Danish |
Impact of Consumer’s Long-term Orientation and Safety Consciousness on Word of Mouth about Functional Food |
2 | LA033 | Iqra Dilshad
Dr. Ishfaq Ahmad Abdul Majeed Dr. Rizwan Qaiser Danish |
E-Service Quality, E-WOM and Foodpanda App: Serial Mediation of Customer Satisfaction and Customer Engagement |
3 | LA034 | Javariya Javed
Dr. Ishfaq Ahmad Abdul Majeed Dr. Rizwan Qaiser Danish |
Customer Trust, Customer Citizenship Behavior, Foodpanda App: Serial mediation of Customer Engagement and Brand Attachment |
4 | LA074 | Umar Ijaz Ahmed
Sami Ullah Irfan Ahmad Baig Choudary Ihtasham Ali Mohsin Raza |
Impact of Production Diversity on Diet Diversification of Women and Children: Case of Subsistence Farmers in South Punjab |
5 | LA078 | Osama Bin Hassan
Zeshan Ahmer |
Effect of Awareness of Nutritious Related Corporate Social Responsibility on Customer Loyalty and Perceived Value |
6 | LA107 | Hafiza Sobia Tufail
Dr. Sidra Ramzan Dr. Rana Muhammad Shahid Yaqub |
What Impacts the Consumer Purchase Intention Towards Suboptimal Food in Pakistan |
Theme: COVID 19: Threats and opportunities
Session: C3 Date: 12-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Muhammad Ehsan Malik Session Co-Chair: Mudassir Latif Rawn Moderator: Saba Munir |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF041 | Muhammad Ahsan
Dr Muhammad Abbas Miss Ume Habibah |
Impact of Human Capital and Entrepreneur Competency on the Financial Performance of New Venture during COVID-19 pandemic: Moderating Role of Entrepreneurial Finance and Social Capital |
2 | LA043 | Sania Saeed
Rizwan Qaiser Danish Waqas Baig |
Students’ concerns in crisis of COVID-19: Evidence from Pakistan |
3 | LF072 | Dr. Rizwan Qaiser Danish
Majid Ali Anita Ali |
Examination of Customers Intention to Adopt Digital Banking Services through Moderating Role of Perceived Risk in Banking Sector of Pakistan during COVID-19 Pandemic |
4 | LA099 | Somi Ali Arshad
Naseem Bukhari |
COVID-19 and its lockdown impact on the performance of stock market: An empirical study on Karachi Stock Exchange |
5 | LA103 | Muhammad Ali
Tauseef Zahra Alvi |
Analyzing student engagement and satisfaction: The Role of “Zoom Online Classes” for university students during Covid-19 Pandemic in Pakistan |
6 | LA120 | Aamir Sohail
Shafiq Ur Rehman Dr. Shrafat Ali Sair |
Assessment of E-HRM practices and its functions among the banking sector of emerging economies During Covid-19: An exploratory study |
Theme: Sustainability, Green Technology and CSR
Session: C4 Date: 12-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Ishfaq Ahmed Session Co-Chair: Dr. Humaira Asad Moderator: Asghar Ali |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA047 | Isma Ishfaq
Yasir Ashraf |
Drivers of Sustainability Reporting in Sugar Sector of Pakistan |
2 | LA049 | Haleema Khalid
Yasir Ashraf |
Sustainability Reporting Influence Firm’s Financial Performance; An Evidence from Pakistani Listed Cement Companies |
3 | LA059 | Dr. Sajid Nazir
Irfa Noor |
Measuring Project Success and Business Competitive Advantage through Incorporation of Sustainability Principles and Sustainability Disclosure: Moderating Effect of Stakeholder Pressure |
4 | LA088 | Labiba Sheikh
Kanza Sohail |
Investigating the impact of Corporate Social Responsibility on firm’s financial performance: Studying the mediating role of Corporate Reputation and Customer Satisfaction |
5 | LA114 | Mr. Ijaz Hussain
Dr. Rizwan Qaiser Danish Dr. Shrafat Ali Sair |
Empirical study of market performance: considering sustainability-based marketing assets (corporate reputation and customer satisfaction) through sustainable competitive advantage in Pakistani context |
Theme: Corporate Governance and Risk Management
Session: C5 Date: 12-06-2021 Time: 09:00 – 11:00 Session Chair: Dr. Labiba Sheikh Session Co-Chair: Dr. Sajid Nazir Moderator: Kanza Iqbal |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA055 | Syed Khurram Abbas Sherazi
Kanwal Iqbal Khan Hafsa Hamid Gill Abdul Wahab |
Exploring the effects of corporate governance and intellectual capital on firm performance: An evidence from Pakistani Corporate sector |
2 | LA056 | Muhammad Ishfaq
Dr.Sajid Nazir Dr.Ghulam Hussain |
Effect of Overconfidence Bias on Investment Intentions: Mediating Role of Risk Perception and the Moderating Effect of Personality Traits |
3 | LA057 | Aamer Shahzad
Rabiah Shaukat Mian Sajid Nazir Affaf Asghar Butt |
Principal-principal Conflict and Corporate Cash Holdings: Antecedents and Consequence |
4 | LA058 | Aamer Shahzad
Khalid Mehmood Mian Sajid Nazir Affaf Asghar Butt |
CEO Dominance and Firm Performance: Mediating role of corporate leverage |
5 | LA093 | Muhammad Rauf
Dr. Nisar Ahmad |
Impact of Heuristic Factors on Individual Investor’s Investment Decision: Moderating Effect of Risk Tolerance |
6 | LF126 | Muhammad Usman
Hafiz Muhammad Arslan Mohsin Raza |
Impact of Financial Literacy and Gender Preferences on Stock Market Participation with reference to Risk Attitude |
Theme: Banks and Banking Services II
Session: D1 Date: 12-06-2021 Time: 11:00 – 1:00 Session Chair: Dr. Muhammad Aamir Session Co-Chair: Prof. Fida Hussain Bukhari Moderator: Saba Munir |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | FF077 | Zahid Iqbal
Dr. Muhammad Akram Dr. Hassan Ahmad |
Social Capital & Loan Credit Terms: Does It Matter in A Microfinance Contract? Evidence from Microenterprise Loan Repayment Performance in Pakistan |
2 | FF094 | Muhammad Usman
Hafiz Muhammad Arslan Muhammad Irfan Majeed |
Testing the Determinants of Performance of Islamic Banks and Conventional Banks in Pakistan |
3 | LF102 | Fouzia Hadi Ali
Mamoona Naseem |
The Impact of Online Convenience on Mobile Banking Adoption: The Sequential Mediation of Perceived Utilitarian Value and Perceived Hedonic Value |
4 | LF053 | Dr. Rizwan Qaiser Danish
Muhammad Hasnain Saher Arshad |
The Impact of Perceived Organizational Support on Job Satisfaction: An Empirical Evidence from the Banking Sector of Pakistan |
5 | LA098 | Aisha Ismail
Dr. Sadia Farooq |
Technology and Microfinance: A Driving Force for Financial Inclusion |
Theme: Creativity, Innovation and Entrepreneurial Ventures II
Session: D2 Date: 12-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Alfredo Jinemiz Session Co-Chair: Dr. Sania Zahra Malik Moderator: M. Mussarat Nawaz |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA003 | Tahir Mahmood
Dr. Rao Zia-ur-Rehman Dr. Rizwan Qaiser Danish Waqas Baig Hafiz Ahmed Ullah |
Entrepreneurial Marketing, Market Orientation and SMEs’ Performance in Pakistan: The Moderating Effect of External Environmental Factors |
2 | LF008 | Sara Shabbir
Dr. Rizwan Qaiser Danish Dr. Muqqadas Rehman |
An Empirical Investigation of Environmental Turbulence and Fear in Predicting Entrepreneur’s Improvisation |
3 | FA009 | Ahmad Usman Shahid
Jawad Shahid Hafiza Sobia Tufail |
The Impact of Organizational Learning on Organizational Citizenship Behavior of Professional Accountants with the Mediating Role of Organizational Innovation, Evidence from Pakistan |
4 | LF015 | Dr. Sami Ullah
Dr. Rizwan Qaiser Danish Dr. Shrafat Ali Sair Dr. Ijaz Hussain |
The impact of bricolage and green entrepreneurial orientation on competitive advantage through green innovation in SMEs of emerging countries |
5 | LF020 | Sara Adeel
Dr. Rizwan Qaiser Danish Abid Hussain |
The impact of Entrepreneurs’ Improvisation on Innovation: The Mediating Role of Resilience |
Theme: Organizational Behavior III
Session: D3 Date: 12-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Shazia Nauman Session Co-Chair: Dr. Muneeb Ahmed Mahta Moderator: Asbah Shujat |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA076
|
Muhammad Gulraiz
Dr. Usman Yousaf |
Diversity Management Practices and Quality of Work Life: A Moderated Mediation Model Of Employee Engagement And Organizational Support |
2 | LF085 | Dr. Muhammad Ali
Rimsha Waseem |
The Influence of Perceived Organizational Support on Employee Retention with the Moderation of Abusive Supervision and Mediating Effect of Psychological Empowerment |
3 | LA112 | Noreen Arif
Ishfaq Ahmed |
Impact of workplace incivility on employee’s counter productive work behavior: mediating role of resource depletion and moderating role of narcissism |
4 | LA125 | Babar Nadeem
Dr. Ishfaq Ahmed |
Abusive supervision and employees’ retaliation: mediation by qualitative job insecurity and moderation by political skills |
5 | LA121 | Nazia Rafiq
Dr. Abdus Sattar Abbasi Dr. Shrafat Ali Sair |
Role of Emotional Labor Strategies on Affective Commitment through Anxiety: Empirical Study on Hotel Employees |
Theme: Social Media and Digitization II
Session: D4 Date: 12-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Muhammad Ali Session Co-Chair: Dr. Waqas Farooq Moderator: Rabia Azhar |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF071 | Mehwish Javed
Dr. Muhammad Ali |
Impact of Electronic Word of Mouth on Purchase Intention: Mediating Role of Brand Trust and Product Involvement |
2 | FA075 | Umar Ijaz Ahmed
Muhammad Rizwan Adnan Nazir Maryam Tahir |
Online Shopping and Determinants of Customer Trust in Pakistan |
3 | LA080 | Hussain Ahmad Shah
Zeshan Ahmer |
Impact of Social Media Usage and Viral Marketing on Online Purchase Intention through Brand Reputation: Moderating Role of Online Positive Reviews and Online Negative Reviews |
4 | LA084 | Maheen Anjum
Zeshan Ahmer |
Understanding the Moderation Effect of Consumers’ Interaction Propensity on Social Media Content and Engagement |
5 | LA092 | Faiza Akbar
Zeshan Ahmer |
Impact of Digital Advertisements on Purchase Intention of Digital Media Users with Moderating Role of Advertisement Involvement |
6 | LA122 | Minahil Saleem
Fouzia Hadi Ali Sayeda Zeenat Maryam |
Online Teaching and Learning Environment: Transformative Theory and Academic Agents of Higher Education Institutions |
Theme: Consumerism and Environmental Concerns
Session: D5 Date: 12-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Mubbsher Munawar Khan Session Co-Chair: Waseem Subhani Moderator: Maida Masood |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LF035 | Abdul Majeed
Dr. Rizwan Qaiser Danish Dr. Ishfaq Ahmed |
Investigating Influencing Factors on Consumers Choice Behavior and their Environmental Concerns while Purchasing Green Products in Pakistan |
2 | LF068 | Mehr-ul-Nisa
Dr. Shrafat Ali Sair Dr. Rizwan Qaiser Danish |
Green Marketing and Its Impact on Consumer’s Purchase Decision |
3 | LA096 | Rabiya Mohsin | Effect of Green Brand Positioning and perceived Green brand value on green intention: with the mediating role of attitude towards green brand |
4 | LA031 | Dr. Noor Hayat
Muhammad Sulman Dr. Afsheen Masood Zubana Afzal |
Narcissism, Impulsiveness Buying and Clothing-Brand Love among Women |
5 | LA083 | Amna Muazzam | Measuring the effect of Green Human Resource Management on Sustainability with moderating role of Environmental Knowledge in Pharmaceutical Industry of Pakistan |
Theme: Economic Growth and Performance II
Session: D6 Date: 12-06-2021 Time: 11:00 – 01:00 Session Chair: Dr. Naveed Iqbal Ch. Session Co-Chair: Dr. Sharafat Ali Moderator: Waqas Baig |
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S. No. | Submission ID | Presenter’s Name | Title of the Paper |
1 | LA016 | Muhammad Bilal Khan | Economic Value Added or Traditional Performance Measures? Which Explains Shareholders’ Value Better in Pakistani Sugar Industry? |
2 | LA061 | Sadia Ishaque | Workplace Spirituality, Green HRM and Individual Green Values: Leading towards a new Horizon of augmenting Environmental Performance in Food & Beverages Sector of Pakistan. |
3 | FF095 | Epede Mesumbe Bianca
Wang Daoping |
Driving Factors for SME Integration into Global Value Chains: Evidence from Cameroon |
4 | FA115 | Shahid Latif
Dr. Safrul Izani Mohd Salleh Prof. Dr. Mazuri Abd.Ghani |
The relevancy of Strategic Thinking in the role of Management Accounting Systems for SME’s Survivability: A new conceptual framework |
5 | LA116 | Rushana Badura
Affaf Butt |
Annual Report Readability, Tone Ambiguity, and The Firm Performance |
6 | LA118 | Saher Arshad
Humaira Asad |
Human Capital, Physical Capital and Economic Growth: Evidence from South Asian Countries |